Explorations in Consumer Culture Theory 1st Edition by John Sherry, Eileen Fischer ISBN 0415620406 978-0415620406

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Product details: 

ISBN 10:  0415620406

ISBN 13:  978-0415620406

Author:  John F. Sherry,  Eileen Fischer

The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed – in either theoretical or empirical perspective – by the discipline’s favoured approaches. The lived experience of consumption in cultural and historical context, rendered in a fashion that is both intellectually insightful and authentically evocative, and that recognizes the dynamics of accommodation and resistance that characterize the individual’s relationship with the market, is the central interpretive thrust of an emerging interdisciplinary field inquiry broadly labelled “consumer culture theory.”

 

Table of contents: 

1. Introduction

2. Explorations in Consumer Culture Theory: What Are We Exploring Now? – Eileen Fischer, John F. Sherry, Jr.

Section One: Forming and Framing
3. From CCT to CCC: Building Consumer Culture Community – Johanna Moisander, Lisa Penaloza, Anu Valtonen
4. Theoretical Realism: Culture and Politics in Commercial Imagery – Linda M. Scott

Section Two: Time and Space
5. Banking on History: Reflections in the Archive Mirror – Barbara Olsen
6. Dwelling in Mobility: Homemaking Among Mobile Professionals – Fleura Bardhi, Søren Askegaard

Section Three: Setting and Self
7. Are We There Yet? Coproducing Success and Failure in Personal Training – Eileen Fischer, Cele C. Otnes, Brynn Winegard, Eric Li, Sarah Scarbrough-Wilner
8. Designer Genes: DNA Testing Services and Consumer Identity – Elizabeth C. Hirschman, Donald Panther-Yates

Section Four: Brands and Images
9. Allomother as Image and Essence: Animating the American Girl Brand – John F. Sherry, Jr., Stefania Borghini, Mary Ann McGrath, Albert Muñiz, Nina Diamond, Robert V. Kozinets
10. Engineering a Mainstream Market for Sustainable Practices – Diane M. Martin, John W. Schouten

Section Five: Rites and Games
11. Tinsel, Trimmings and Tensions: Negotiating a Focal Artifact – Cele C. Otnes, Elizabeth Crosby, Robert Kreuzbauer, Jennifer Ho
12. Stacking the Deck: Gambling in Film and the Diffusion of Casino Gambling – Ashlee Humphreys

Section Six: Poetry
13. Living Things, Small Things – John W. Schouten
14. Heading Home, Consumption Kaddish in Four Koans – John F. Sherry, Jr.
15. Haiku for EATNIKS – Eugene Halton
16. Imagined (Musical) Experiences: Across Four Centuries – George Zinkhan

17. Conclusion – Reflections and Revanche – John F. Sherry, Jr., Eileen Fischer

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Tags: John Sherry, Eileen Fischer, Explorations in Consumer, Culture Theory