The Plan as You Go Business Plan 1st Edition by Tim Berry 9781599181905 1599181908
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Product details:
ISBN 10: 1599181908
ISBN 13: 9781599181905
Author: Tim Berry
The principal author of Business Plan Pro, the country’s bestselling business plan software, simplifies the business planning process and reveals how to create business plans that grow with the business. Providing adequate guidance for every situation and every stage of business, readers are trained to ignore the traditional, formal cookie-cutter plans that other business planning resources offer and to focus on tailoring a plan to their company; allowing them to literally plan as they go and to, ultimately, steer their business ahead while saving time. Clear-cut instructions help business owners quickly build the type of plan that works for them; one that helps them take total control of their business, improve profits, raise capital, operate a profitable enterprise, and stay ahead of the competition. Very comprehensive, yet easy-to-understand, this business tool offers more than just the nuts and bolts of writing a business plan; the author also provides invaluable insight through real-life examples illustrating key points and avoidable mistakes as well as cutting-edge information for the 21st century entrepreneur. This guide is designed to be a reliable tool for those entering into the world of starting and owning their own business.
Table of contents:
Chapter 1: What’s Different About This Book?
Chapter 2: Why Plan as You Go?
Chapter 3: What’s Different About This Approach?
Chapter 4: Why Is This Approach Better?
Chapter 5: Chapter Outline
Chapter 6: Read This Even If You Read Nothing Else
Chapter 7: Do You Have a Business Plan Event?
Chapter 8: About that Big Plan
Chapter 9: Attitude Adjustment
Chapter 10: Start Anywhere. Get Going
Chapter 11: Form Follows Function
Chapter 12: Let It Evolve Organically, as You Need It To
Chapter 13: Fundamental Management
Chapter 14: Mixing Numbers and Words: Keep It Simple
Chapter 15: Separate Supporting Information from the Plan
Chapter 16: Inside Out from the Heart
Chapter 17: Planning, Not Accounting
Chapter 18: It Has to Be Your Plan
Chapter 19: It’s About Controlling Your Destiny
Chapter 20: Like Planning a Trip
Chapter 21: The Heart of the Plan
Chapter 22: Your Business Identity
Chapter 23: Your Market Story
Chapter 24: Strategic Focus
Chapter 25: Remember: Your Plan Is Not Necessarily a Written Document
Chapter 26: Flesh and Bones
Chapter 27: Action Plan: What’s Going to Happen? When?
Chapter 28: Basic Business Numbers
Chapter 29: It’s Not Rocket Science
Chapter 30: Dressing and Growing
Chapter 31: From Basic Numbers to Financial Projections
Chapter 32: Market Research on the Web
Chapter 33: Simple and Practical Market Research
Chapter 34: Documents, Presentations, Live
Chapter 35: Planning Process
Chapter 36: A Plan vs. Actual Analysis
Chapter 37: Management and Accountability
Chapter 38: Crystal Ball and Chain
Chapter 39: Set Expectations and Follow Up
Chapter 40: Final Thought
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