Copy This Lessons from a Hyperactive Dyslexic who Turned a Bright Idea Into One of America’s Best Companies 1st Edition by Paul Orfalea, Ann Marsh 0761153799 9780761153795
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Product details:
ISBN 10: 0761153799
ISBN 13: 9780761153795
Author: Paul Orfalea, Ann Marsh
A charismatic, heart-warming business memoir that’s filled with life lessons on overcoming obstacles, Copy This! is a book for every business owner looking to grow a company, every manager helping his team perform, every visionary trying to launch a new idea—and for every mother and father of a child suffering from dyslexia or Attention Deficit Hyperactivity Disorder. Because Copy This! is the story of how Paul Orfalea opened a small copy shop called Kinko’s in 1970 and turned it into a $1.5 billion-a-year company, while barely being able to read, write, or sit still through a business meeting. Here is the story of a dyslexic, hyperactive boy who flunked two grades—yet succeeded in using his learning differences as opportunities, molding the compassionate, unconventional, partner-driven culture that allowed Kinko’s to thrive, and made it, according to Fortune, Forbes, and Mother Jones, one of the best places in America to work. In fourteen chapters narrated with the engaging voice of a born storyteller, Orfalea takes as much pleasure in discussing his shortcomings as he does his successes, and imparts the valuable lessons he’s learned along the way: Manage the environment, not the people. Fail forward. Be “on” your business, not “in” your business. Let your soul catch up with your body. Keep a poker face—and a poker mind. And know when—and how—to walk away. Which Orfalea did in 2000, having made millionaires out of dozens of his friends and partners, after an extraordinary 30-year run.
Table of contents:
Chapter 1: Anybody Else Can Do It Better
Chapter 2: Are You “In” or “On” Your Business
Chapter 3: Manage the Environment, Not the People
Chapter 4: The Business of Business is Emotion
Chapter 5: Face Outward
Chapter 6: Find Your Philosophy
Chapter 7: Life Is a Picnic
Chapter 8: Deal with Your Dark Side
Chapter 9: Watch Your Karma
Chapter 10: Fail Forward
Chapter 11: Make Money While You Sleep
Chapter 12: Know When to Fold ’Em
Chapter 13: Know When to Walk Away
Chapter 14: Repurpose Yourself
The Cast of Recurring Characters
Appendix I: Stories That Didn’t Fit in the Book
Appendix II: Orfalea’s Aphorisms
About the Authors
Appendix III: The Big Thank You
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Tags: Paul Orfalea, Ann Marsh, Lessons, Hyperactive, Dyslexic