Commercializing Micro Nanotechnology Products 1st Edition by David Tolfree, Mark Jackson 9780849383151 0849383153
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Product details:
ISBN 10: 0849383153
ISBN 13: 9780849383151
Author: David Tolfree, Mark J. Jackson
Micro-nanotechnologies (MNT) are already making a profound impact on our daily lives. New applications are well underway in the US, Asia, and Europe. However, their potentially disruptive nature, along with the public’s concerns, has produced a number of challenges. Commercializing Micro-Nanotechnology Products provides a snapshot of the current market situation and details the need for MNT development. It outlines the problems facing today’s businesses and discusses the processes for commercialization, road mapping, technology transfer analysis, and entrepreneurial development. The book begins by detailing the steps required to turn an idea into a marketable product. The editors give examples of previously successful products and relate to their own experiences in development. Next, the text focuses on the importance of entrepreneurship and the required steps to finance and develop a marketing strategy. It contains various definitions of nanotechnology and how each relates to roadmap and production issues. Three detailed case studies from the leading MNT development and manufacturing companies describe how each venture started and progressed to become a market leader. These studies offer valuable insight into overcoming the challenges related to achieving financial backing and specifying the right product for development. This reference provides the only insightful appraisal of the current status of micro-nanotechnology products. It describes a concise process for product commercialization, from market research to end product realization. Commercializing Micro-Nanotechnologies provides a clear strategy for choosing the right product to development and overcoming challenges in the growing global market.
Table of contents:
Chapter 1 The Path to Commercialization
Chapter 2 Entrepreneurship’s Role in Commercializing Micro-Nanotechnology Products
Chapter 3 Roadmapping Nanotechnology
Chapter 4 Technology Transfer of Nanotechnology Products from U.S. Universities
Chapter 5 Commercialization Strategies for Public Research Organizations: How to Move from Public Research into the Market by a Leading Dutch Institute
Chapter 6 Market Analysis and Growth for Micro-Nano Products
Chapter 7 Oxonica Plc: A Leading U.K. Nanotechnology Business
Chapter 8 Zyvex Corporation: Providing Nanotechnology Solutions — Today™
Chapter 9 microParts GmbH: The History of the Development of a Successful German Microsystems-Based Business
Chapter 10 Shaping the Future
Chapter 11 Glossary
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Tags: David Tolfree, Mark Jackson, Commercializing, Products