Einstein in the Boardroom Moving Beyond Intellectual Capital to I Stuff 1st Edition by Suzanne Harrison, Patrick Sullivan – Ebook PDF Instant Download/Delivery: 9780471703327, 047170332X
Full download Einstein in the Boardroom Moving Beyond Intellectual Capital to I Stuff 1st Edition after payment
Product details:
ISBN 10: 047170332X
ISBN 13: 9780471703327
Author: Suzanne S. Harrison, Patrick H. Sullivan
Table of contents:
- Introduction to I-Stuff
- The Einstein Value Strip
- Building a Portfolio of I-Stuff
- Leveraging the Portfolio of I-Stuff
- Integrating the Portfolio of I-Stuff
- Sustaining the Corporation through I-Stuff
- Proctor & Gamble Progressing Beyond IP
- Appendix A: How Countries and Regions are Helping Their Companies Create Value from Intellectual Capital
- Appendix B: The I-Stuff Value Matrix
- Appendix C: Updating the Concept of Complementary Business Assets
- Appendix D: Updating the Concept of a Business Model
- Appendix E: New Concepts in Measuring Value
- Appendix F: Creating an I-Stuff Strategy
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Tags: Suzanne Harrison, Patrick Sullivan, Einstein, Boardroom