Graphic Design Basics 5th Edition by Amy Arntson – Ebook PDF Instant Download/Delivery: 0495006939, 978-0495006930
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Product details:
ISBN 10: 0495006939
ISBN 13: 978-0495006930
Author: Amy E. Arntson
GRAPHIC DESIGN BASICS combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure and visual perception with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations and electronic designs. Each chapter provides assignments with student sample solutions, as well as critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice is rarely found in other Graphic Design texts.
Table of contents:
Chapter 1. Applying the Art of Design
Chapter 2. Principles and Practices
Chapter 3. Graphic Design History
Chapter 4. Perception
Chapter 5. Letterforms
Chapter 6. Toward a Dynamic Balance
Chapter 7. Good Gestalt
Chapter 8. Using Text Type
Chapter 9. Layout
Chapter 10. The Dynamics of Color
Chapter 11. Illustration and Photography in Design
Chapter 12. Advertising Design
Chapter 13. Production: The Tools and Process
Chapter 14. Preparing for Press
Chapter 15. Web Design
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Tags: Amy Arntson, Graphic, Design, Basics