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Innovation management strategies implementation and profits 2nd Edition by Allan Afuah 9780195142303 0195142306

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Innovation management strategies implementation and profits 2nd ed Edition Afuah Digital Instant Download

Author(s): Afuah, Allan
ISBN(s): 9780195142303, 0195142306
Edition: 2nd ed
File Details: PDF, 5.76 MB
Year: 2003
Language: english
SKU: EB-5428366 Category: Tags: ,

Innovation management strategies implementation and profits 2nd Edition by Allan Afuah – Ebook PDF Instant Download/Delivery: 9780195142303, 0195142306

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Product details:

ISBN 10: 0195142306

ISBN 13: 9780195142303

Author: Allan Afuah

This second edition of Innovation Management provides a systematic approch to the strategies and processes that underlay the financial results of innovation, using multi-functional research from economics, organizational theory, general management and marketing, and the strategy literature. Designed to meet the increasing number of courses in this vitally important area, the book provides full course coverage of innovation management as its core theme. Drawing from his professional and academic experience, Allan Afuah shows the relationshiop between innovation, a management function, and profitability, a financial function. He creates the framework to encompass the basic questions of the “who, what, when, and where of innovation, combining the latest theoretical discussion with abundant examples. This new edition explicitly incorporates the Internet as a technological change and offers an entirely new chapter, Strategies for Sustaning Profits.

Table of contents:

1. Introduction and Overview

PART I. Fundamentals

2. Models of Innovation

3. The Underpinnings of Profits: Assets, Competences, and Knowledge

4. Sources and Transfer of Innovation

PART II. Strategizing

5. Recognizing the Potential of an Innovation

6. Reducing Uncertainty: The Role of Technological Trends, Market Regularities, and Innovation Strat

7. Choosing a Profit Site: Dynamic Competitive Analysis

8. Strategic Choice or Environmental Determinism

9. Co-opetitors

10. Strategies for Sustaining Profits

PART III. Implementation

11. Financing Entrepreneurial Activity

12. Implementation of the Decision to Adopt

PART IV. Globalization

13. Globalization for Innovations

14. Innovating for Emerging Economies

15. Role of National Governments in Innovation

16. The Internet: A Case in Technological Change

17. Strategic Innovation Process

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Tags: Allan Afuah, Innovation, management, strategies