Social Media for Creative Libraries 2nd Edition by Phil Bradley 9781856047135 185604713X

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Product details:

ISBN 10: 185604713X

ISBN 13: 9781856047135

Author: Phil Bradley

Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively.

Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. Including:

a discussion of authority checking and why information professionals are needed more than ever in a social media worlda guide to creating great presentations online
how online tools can make teaching and training sessions easier and more enjoyable for information professionals
useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion
how to create a good social media policy and why

a look at a few social media disasters and how they could have been avoided

Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals. Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively.

Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. Including:

• a discussion of authority checking and why information professionals are needed more than ever in a social media world
• a guide to creating great presentations online
• how online tools can make teaching and training sessions easier and more enjoyable for information professionals
• useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion
• how to create a good social media policy and why
• a look at a few social media disasters and how they could have been avoided

Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals. 

Table of contents:

Chapter 1: An Introduction to Social Media

Chapter 2: Authority Checking

Chapter 3: Guiding Tools

Chapter 4: Current Awareness and Selective Dissemination of Information Resources

Chapter 5: Presentation Tools

Chapter 6: Teaching and Training

Chapter 7: Communication

Chapter 8: Marketing and Promotion – The Groundwork

Chapter 9: Marketing and Promotion – The Practicalities

Chapter 10: Creating a Social Media Policy

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Tags: Phil Bradley, Social, Media, Creative, Libraries