The Cigarette Century The Rise Fall and Deadly Persistence of the Product That Defined America 1st Edition by Allan Brandt 0786721901 9780786721900
Original price was: $50.00.$35.00Current price is: $35.00.
The Cigarette Century The Rise Fall and Deadly Persistence of the Product That Defined America 1st Edition by Allan Brandt – Ebook PDF Instant Download/Delivery: 0786721901, 9780786721900
Full download The Cigarette Century The Rise Fall and Deadly Persistence of the Product That Defined America 1st Edition after payment
Product details:
ISBN 10: 0786721901
ISBN 13: 9780786721900
Author: Allan M. Brandt
The invention of mass marketing led to cigarettes being emblazoned in advertising and film, deeply tied to modern notions of glamour and sex appeal. It is hard to find a photo of Humphrey Bogart or Lauren Bacall without a cigarette. No product has been so heavily promoted or has become so deeply entrenched in American consciousness. And no product has received such sustained scientific scrutiny. The development of new medical knowledge demonstrating the dire harms of smoking ultimately shaped the evolution of evidence-based medicine. In response, the tobacco industry engineered a campaign of scientific disinformation seeking to delay, disrupt, and suppress these studies. Using a massive archive of previously secret documents, historian Allan Brandt shows how the industry pioneered these campaigns, particularly using special interest lobbying and largesse to elude regulation. But even as the cultural dominance of the cigarette has waned and consumption has fallen dramatically in the U.S., Big Tobacco remains securely positioned to expand into new global markets. The implications for the future are vast: 100 million people died of smoking-related diseases in the 20th century; in the next 100 years, we expect 1 billion deaths worldwide.
Table of contents:
I – CULTURE
CHAPTER 1 – Pro Bono Publico
CHAPTER 2 – Tobacco as Much as Bullets
CHAPTER 3 – Engineering Consent
II – SCIENCE
CHAPTER 4 – More Doctors Smoke Camels
CHAPTER 5 – The Causal Conundrum
CHAPTER 6 – Constructing Controversy
III – POLITICS
CHAPTER 7 – The Surgeon General Has Determined
CHAPTER 8 – Congress: The Best Filter Yet
CHAPTER 9 – Your Cigarette Is Killing Me
IV – LAW
CHAPTER 10 – Nicotine Is the Product
CHAPTER 11 – Mr. Butts Goes to Washington
CHAPTER 12 – The Trials of Big Tobacco
V – GLOBALIZATION
CHAPTER 13 – Exporting an Epidemic
Epilogue
People also search:
a genetically modified food item
mean genes book
mean genes summary
genetics can play a big role in our metabolism
Tags: Allan Brandt, Cigarette, Century, Persistence, Deadly