The Hospitality and Tourism Industry in ASEAN and East Asian Destinations 1st Edition by Jinlin Zhao, Lianping Ren, Xiangping Li 1000164616 9781771889421

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Product details:

ISBN 10: 1000164616 

ISBN 13: 9781771889421

Author: Jinlin Zhao, Lianping Ren, Xiangping Li

This new volume addresses the growing interest to understand tourism and hospitality in Southeast and South Asia, two regions that have seen tremendous growth in international tourists in recent years. It explores the current development of hospitality and tourism industry in the regions of Hong Kong, Macao and Taiwan as well as other key countries in Southeast and South Asia. The Hospitality and Tourism Industry in ASEAN and East Asian Destinations: New Growth, Trends, and Developments provides updated findings and case studies that highlight opportunities and issues of tourism and hospitality development in ASEAN. Chapters cover such diverse topics as: Online marketing strategies Sustainable hospitality development Diversification efforts of the tourism industry Innovations in independent hotels Wildlife tourism in urban destinations The Vietnamese national park system Consumers’ positive and negative images of certain destinations Much more While academicians will benefit from the updated research findings summarized by the respected scholars, hospitality professionals will also find the book a valuable source of information as the chapters delve into the most recent topical and industry focused issues.

Table of contents:

1. Tourism and Hospitality in Southeast Asia: Capturing the Customers Online

2. What Are the Opportunities and Challenges to Hong Kong in the Development of the Greater Bay Area?

3. Stakeholder Engagement in Making Macau a Sustainable Tourism Destination

4. Diversification of Macao’s Tourism Development: A Review

5. The Bed and Breakfast Industry in Taiwan

6. Destination Images of Thailand: Current and Future Development

7. Innovation Exertions in the Thai Hotel Industry

8. The Development of the Vietnamese Park System: Management Model and Carrying Capacity

9. Sustainable Tourism and Community Development in Malaysia

10. Development and Innovations of the Hotel and Air Transport Industry in Singapore

11. Wildlife Tourism in Urban Destinations: Singapore’s Urban Otters and “Biodivercity” Story

12. Philippine Tourism vis‑à‑vis ASEAN: A Review of Key Issues

13. A Portrait of Indonesian Tourism: Present and future

14. Hotel Managers’ Views about Trade Unions: A Tale of Continuity and Change in Nepal

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Tags: Jinlin Zhao, Lianping Ren, Xiangping Li, Hospitality