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Why David Sometimes Wins Leadership Organization and Strategy in the California Farm Worker Movement 1st Edition by Marshall Ganz 9780195162011 0195162013

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Why David Sometimes Wins Leadership Organization and Strategy in the California Farm Worker Movement First Edition Marshall Ganz Digital Instant Download

Author(s): Marshall Ganz
ISBN(s): 9780195162011, 0195162013
Edition: First Edition
File Details: PDF, 3.24 MB
Year: 2009
Language: english
SKU: EB-4645382 Category: Tag:

Why David Sometimes Wins Leadership Organization and Strategy in the California Farm Worker Movement 1st Edition by Marshall Ganz – Ebook PDF Instant Download/Delivery: 9780195162011, 0195162013

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Product details:

ISBN 10: 0195162013

ISBN 13: 9780195162011

Author: Marshall Ganz

Why David Sometimes Wins tells the story of Cesar Chavez and the United Farm Workers’ groundbreaking victory, drawing important lessons from this dramatic tale. Since the 1900s, large-scale agricultural enterprises relied on migrant labor–a cheap, unorganized, and powerless workforce. In 1965, when some 800 Filipino grape workers began to strike under the aegis of the AFL-CIO, the UFW soon joined the action with 2,000 Mexican workers and turned the strike into a civil rights struggle. They engaged in civil disobedience, mobilized support from churches and students, boycotted growers, and transformed their struggle into La Causa, a farm workers’ movement that eventually triumphed over the grape industry’s Goliath. Why did they succeed? How can the powerless challenge the powerful successfully?

Offering insight from a longtime movement organizer and scholar, Ganz illustrates how they had the ability and resourcefulness to devise good strategy and turn short-term advantages into long-term gains. Authoritative in scholarship and magisterial in scope, this book constitutes a seminal contribution to learning from the movement’s struggles, set-backs, and successes.

Table of contents:

1:Introduction: How David Beat Goliath

2:Beginnings: Immigrants, Radicals, and the AFL 

3:New Opportunities, New Initiatives

4:A Storm Gathers: Two Responses

5:The Great Delano Grape Strike

6:Meeting the Counter-Attack 

7:Launching a New Union

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Tags: Marshall Ganz, David, Leadership, Organization, Strategy